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Simplify Merchandising

Merchandising is complicated - the time and effort required to meet business goals is rivaled only by an inability to pursue new strategies. 

  • Delayed data analysis

  • Inflexible systems

  • No time to focus on growth

Free up time to focus on high-value strategic initiatives with Syntheum's solutions. Automate routine tasks while gaining a new level of actionable insights.

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Tools you need to simplify merchandising

Syntheum AI helps you turn data into actionable insights, automate tasks, all while maintaining control. Our Agentic Merchandising Engine seamlessly fits into any e-commerce platform and can be deployed in no time.

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KPI Optimizer

Optimize product visibility for outcomes that matter

  • Using intuitive controls adjust product placement using key metrics like conversion rate, AOV, and revenue

  • Fine-tune settings to highlight top-performing products and drive decisions.

  • Allow AI-powered auto-pilot to continuously optimize rankings for maximum visibility and sales

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Auto-Ranker

Agentic product sorting with AI while staying in control

  • Analyze real-time data, shopper behavior, and business insights to rank products

  • Maximize discoverability and conversions with automated placement

  • Allow merchandisers to review, customize, and override rankings as needed

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Visual Merchandiser

Gain full control over product placement with an intuitive interface

  • Use a drag-and-drop interface for easy product positioning

  • Refine search results and category pages to highlight key products

  • Provide real-time analytics to optimize visibility and align with brand strategy

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Keyword Automation

Automate keyword management for more efficient search performance

  • Identify underperforming search terms and assigns relevant keywords, typos, and synonyms

  • Streamline operations while maintaining accuracy and relevance

  • Balance automation with human oversight to optimize results

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Conversational Search

Turn search into a conversation that replicates in-store assistance

  • Guide shoppers to the right products with natural, localized conversational queries

  • Reduce friction and improve conversion rates with AI-driven responses

  • Keep shoppers engaged while reducing site abandonment
     

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Minimize Zero Results

Prevent "zero results" pages and improve search outcomes

  • Identify searches with "zero results" and assign relevant typos or synonyms

  • Helps shoppers avoid "zero results" pages and reduce site abandonment

  • Reduce lost revenue by enhancing search performance

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Include & Exclude

Easily manage product visibility with just a few clicks

  • Add missing products, remove duplicates, and eliminate irrelevant items

  • Simplify search optimization for more relevant product displays

  • Ensure shoppers see the most relevant products without manual adjustments

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Analytics & Insights

Gain clear insights into site performance with real-time analytics

  • Track key metrics and highlights top- and low-performing products

  • Detect trends, anomalies, and provides data-driven recommendations

  • Allow merchandisers to quickly generate ad-hoc reports for informed decision-making

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Integrations

Syntheum AI Components integrate seamlessly with your existing e-commerce platform.

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Merchandising Copilot

Syntheum AI’s Merchandising Copilot brings joy back to the work of merchandising with a combination of modern UX, deep analytics and AI-augmented workflows.

 

Be it Site Search Optimization, SAO, or Category Management, it reduces complexity by eliminating the number of screens, checkboxes and clicks it takes to get the job done.

 

This frees up Merchandisers’ time to focus on initiatives to improve conversion rates, while staying aligned with your brand preferences.

Our Values

At Syntheum, we believe AI should enhance—not replace—human expertise, driving growth while upholding privacy and transparency. That’s why we empower merchandisers with intuitive, AI-driven tools that keep them in control. Our platform integrates seamlessly into any e-commerce system without collecting or reselling data. At Syntheum, innovation and integrity go hand in hand.

Decades of creative innovation

Syntheum is built by industry veterans with a proven track record of helping brands embrace digital transformation and scale their businesses—without compromising ethical personalization. Our team has driven growth, innovation, and success for some of the most recognizable names in Retail & Consumer Goods.

Empower Merchants with ease and joy

Syntheum brings together data driven insights, customer intent, with agentic merchandising copilots, to deliver measurable outcomes.

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